Michelle Troutman shares her tips for writing engaging law firm e-newsletters. Michelle owns Classy Writing, a business that specializes in creating e-newsletters and ghostwriting blog posts for law firms and other professional services firms. 

Topics discussed include:

• Differences between a blog and an e-newsletter
• Common challenges in writing law firm e-newsletters
• Practical tips for engaging with your audience
• What to include in a law firm e-newsletter
• Targeting the different stages of your client’s/buyer’s journey

To learn more about Michelle and her work, visit classywriting.com  and request a free e-newsletter audit

This episode contains 30 minutes of Professionalism Content